Chicago Events Celebrating International Women’s Day on March 8, 2018

Ladies! This week is a good week to network and meet other amazing, entrepreneurial women in Chicago for International Women’s Day on Thursday, March 8, 2018. I went to a beauty event with the Tulle Project today and as we were introducing ourselves, one women shared the four, yes four jobs she has. Another woman, in awe, noted how ambitious Chicago women are. I wholeheartedly believe that. I encourage you to meet these Chicago girl bosses this week at one of the many Chicago events for International Women’s Day on March 8, 2018. Look for events and opportunities to connect all month long for women’s history month.

Quick note: International Women’s Day theme is #PressForProgess.

Global Strategist Association Event:

The Global Strategists Association is hosting a luncheon in honor of International Women’s Day to discuss opportunities for women of color.

Details:

Time: 10:00 am – 1:00 pm

Location: The DuSable Museum of African American History

RSVP

1871 Event:

1871, a Chicago incubator for startups is hosting a day of workshops and speaking events for women. 1871 is such a great resource that female founded companies like this 3D printing jewelry company, this beauty services company that is now offering company perks to GrubHub, and this designer clothes and accessories startup all used to help grow their business.

This event series has several sessions that you can drop into throughout the day. I’m personally looking forward to the Building Your Company’s Brand Panel Discussion.

Details:

Time: 8 am – 9 pm

Location: 1871, Merchandise Mart

RSVP

SheSays Chicago Event:

SheSays Chicago, a Chicago chapter of a national organization of women in creative fields, is putting together an event with Leo Burnett on Thursday, March 8, 2018 right after work.

I’ve been attending SheSays Chicago events for years and even spoke at one of the panels about networking. You can read about some of my past coverage of their events like Turning Passion into Profit and Networking Advice from Edelman, PR Agency.

There will be a panel discussion.

MODERATOR:

Jessica Papilla, Data Analyst at Leo Burnett

PANEL:

Monika Black, PhD, CPC | Chief Strategy Officer at DyMynd

Kayte Malik, CEO and Co-founder of Dresscode

Beth Sehgal, Global Director of Diversity & Inclusion for A.T. Kearney

Priya Shah, Founder and Executive Director of The Simple Good

Details:

Time: 5:30 – 8:00 pm

Location: Leo Burnett Office

RSVP

Ladies Get Paid Event:

Ladies Get Paid, an organization that helps women achieve their professional goals and get equal pay, is hosting an International Women’s Day event at Ace Bounce. This looks like a causal event to get drinks and meet other professional women.

Details:

Time: 5:30-7:30 pm

Location: Ace Bounce

RSVP

WeWork Kenzie Event:

WeWork Kinzie is hosting an International Women’s Day workshop for freelancers and female entrepreneurs. Over 150 people have signed up for this event. In this workshop, speakers will present four topics: (a) finding the courage to lead, (b) the foundations of entrepreneurship, (c) a woman’s story of finding her purpose, and (d) establishing a position of influence in a competitive industry.

Details:

Time: 6:00-9:00 pm

Location: WeWork Kinzie

RSVP ($20)

She Means Business Event:

She Means Business will be presenting a panel discussion and gender equality and female leadership in the workplace.

The Panelists:

• Naima Prince, Expert Budget and Financial Analyst at GSA

• Lindsey Branding, Controller at Hireology

• Colleen Wilson, Founder & CEO of Collaborate Chicago

• Holly Glowaty, Co-Founder at K+H Connection and Founding Co-Producer at Flourish

• Katharine Hebenstreit, President & COO at Link Capital

Details:

Time: 5:30-8:00 pm

Location: Topstep Trader

RSVP

Edgewater Chamber of Commerce:

If drinks aren’t enough for you, the Edgewater Chamber of Commerce is hosting a dinner crawl. Get all the savory details below!

Time: 5 pm

Location: Edgewater, over 10 restaurants

RSVP

Conclusion:

I hope to see you at one of the Chicago events for International Women’s Day or you can join the conversation online using the hashtag: #PressForProgress.

How do you build a professional community in Chicago? Tag me on Twitter or Instagram @windycitycosmo.

Amanda Elliott is a writer and speaker and a relationship builder. She believes that meeting people in person is important. After attending numerous fashion, startup, and creative events, she founded Windy City Cosmo is 2015 to help people make connections in the city as they build their businesses, start and end relationships and see and be seen. Over the past three years, the entrepreneurs she’s interviewed have become the most successful in Chicago and Windy City Cosmo won an award in 2017 for her work for female entrepreneurs.

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New Coworking Space for Women Opens in River North to Fuel Your Passion

Collaboration over competition is a popular hashtag on Instagram and it’s the mantra for a new women only Coworking space in River North, evolveHer, that wants to fuel your passion.

From the moment you walk into 358 W. Ontario St., 5,000 sq. feet open concept workspace, you can’t help but feel like it was made for you. The founder and CEO, Alicia Driskill, wanted a Coworking space exclusively for women so that they could collaborate and build businesses and succeed in their career goals.

A Coworking Space For Her:

There is so much to love about this Instagramable space. The first is the artist, Laura Leigh Bean, who created a stunning wall filled with paintings of women when you first walk in. It’s something spectacular when you see a diverse wall of stylish and successful women in a business space. I seriously stood in awe for a good 10 minutes.

Wallpaper Vibes 😍 by member @lauraleighbean

A post shared by EvolveHer (@evolveher) on

Then, in the next room, she created wallpaper with women’s faces that is so chic. Bean has been working with other female empowering spaces like the new, Ezza Nails salon, which is having a hair and nails glam night event on March 7, 2018 that you can sign-up for here.

Beyond the artwork at this women only Coworking space, it’s simply inspiring and inviting. I love the comfortable office chairs, the long and vibrant couch, and extensive bookshelves with empowering books and cute trinkets. It simply feels like a second home.

Coworking Community:

One of the best aspects of this women only Coworking space in River North is the community. When I attended the launch party in January, I recognized so many Chicago female entrepreneurs like Michael Donnelly, who runs the FWD Collective conferences in Chicago and San Francisco for diversity. Then there was Lisa Nation who founded the Lisa App for businesses to offer beauty services to their employees. And then there was Silvana Favaretto, who founded the Tulle Project, making skirts for women to feel feminine and empowered in the workplace. And then Ari Krzyzek, who founded The Creative Women’s Co., a podcast, event series and community for female creatives and entrepreneurs.

Beyond faces I did know, I also got to meet the funny, charming and extremely talented Grace Lee of Love, Sugar, and Grace bakery. She made the most beautiful and delicious cake pops and macaroons but I have to admit I commented on her style at first when I met her. You can follow her witty and beautiful bakery bites on Instagram here.

Branding and Business Events for Women:

I think one of the best aspects of this women only Coworking space is the events because I love events and how they inform us and bring people together to share ideas. EvoveHer has an extensive events calendar including branding workshops and how to use Instagram for business. But they also have fireside chats like the She Did That documentary sneak peek on March 10, 2018.

Lastly, as a social media queen and blogger, I love the hashtag #fuelyourpassion and that they have a wall and glam light for women to take pictures and post on social media. I feel like women connect when taking pictures and commenting on Instagram and this was a nice added touch to the inspiring Coworking space.

Women’s Coworking Space Pop-Up:

EvolveHer is the first permanent space for women only. But I’ve been going to the Ladies Room, which is a weekly Coworking space inside the Coworking office, Coalition Impact, also in River North. That too, is a great area for women to collaborate every week and learn from graphic designers and writers and founders. The mains difference is that it’s only available on Wednesday’s and then a special free dat once a month (which if you follow my Insta Stories has amazing snacks and cocktails as well as good community.)

One of my favorite Chicago PR companies, Exclusive PR also has a space there. Once a month they offer free Coworking and then a mixer immediately following.

I really appreciate the community in Chicago that helps women succeed and having a space that can be girly and empowering and also inviting and propelling. It’s really exciting to see in Chicago.

How to Find The Right Coworking Space For You:

There are so many Coworking spaces in Chicago and the industry is only expanding. I would suggest to sign up for some events, see who you want to connect with or which area in the city that is best for your commute,and then explore. As a blogger who has spent way too much time at Starbucks, a Coworking space is truly valuable to grow your brand, find a mentor, and learn while your building your empire.

You can see a map of 50 Coworking spaces in Chicago that was created by Vertabiz.

Amanda Elliott is a writer and speaker and a relationship builder. She believes that meeting people in person is important. After attending numerous fashion, startup, and creative events, she founded Windy City Cosmo is 2015 to help people make connections in the city as they build their businesses, start and end relationships and see and be seen. Over the past three years, the entrepreneurs she’s interviewed have become the most successful in Chicago and Windy City Cosmo won an award in 2017 for her work for female entrepreneurs.

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A New England Taste for Chicago Restaurant Week at Oyster Bah

For this Chicago Restaurant Week – we took a trip – with our forks – to New England for some fresh seafood and nautical ambiance.

This week is what some people call “better than Christmas.” It’s Chicago Restaurant Week from January 26 – February 8, 2018. Chicago Restaurant Week is a dream for Chicago foodies because you get to eat a fixed price menu at some of the hottest and finest Chicago restaurants.

A few bloggers and I got together for a tasting at Oyster Bah (1962 N. Halsted) in Lincoln Park to catch up and eat some fresh seafood.

The food was good. The ambience was perfect. And the company made the experience.

Dig in at Oyster Bah:

Since I know you want to – let’s just dig in. I do really think that you bond over meals. While I love good sauces, fresh seafood, and a savory meal – time flew because of the conversations.

We did Oyster shots together and split a lobster roll. I loved how zesty and fresh everything was! Seriously, get the lobster roll and save room for the mussels!

Restaurant Week is a Great Way to Meetup with Friends and Talk About Your Projects:

Best of all, because we met up during the launch of my relationship podcast, Ok Cool, we started talking about our dating lives. Some of the Chicago bloggers shared our worst dating stories from Match and other places. P.S. I don’t really like Match – it took three months, and I only met up with one person.

My favorite story was about how a guy went to the bathroom during the dinner date and didn’t come back! My friend was left with the bill and oddly, his coat which he left behind. At the end of the night, she gave his coat to a homeless guy and had a few drinks with the bartender, who saw what happened.

Restaurant week is the best way to try favorite dishes from Oyster Bah for a set price. The lunch special is $22 and dinner is $33. Reservations can be made by here.

Battle of the 90s at Split-Rail:

Next on my restaurant week list is Split-Rail because – guys – they have a battle of the 90’s – Friends vs. Seinfeld.

https://instagram.com/p/BequJGulEN1/

All photos were shot by: The Brazen Gourmand

Amanda Elliott is a writer and speaker and a relationship builder. She believes that meeting people in person is important. After attending numerous fashion, startup, and creative events, she founded Windy City Cosmo is 2015 to help people make connections in the city as they build their businesses, start and end relationships and see and be seen. Over the past three years, the entrepreneurs she’s interviewed have become the most successful in Chicago and Windy City Cosmo won an award in 2017 for her work for female entrepreneurs.

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What’s a Typical Day for a Blogger?

So, what do bloggers do besides look amazing in photos and get facials?

One of the scariest and coolest parts about being a blogger is that you get to make your own schedule.

The thing is that it can either be a full day or a light day depending on how many brands you’re working with or events you have.

Unlike a job where you are assigned your work, as a blogger you have to create your work.

I run Windy City Cosmo, so I have to develop the content calendar, reach out to experts and entrepreneurs, interview, and write articles and then promote them and my brand.

I’m going to go through some of the aspects of blogging and then give you a one minute recap of what a typical day looks like for bloggers.

Content Creation

Content creation is one of my favorite aspects of blogging, and I’m currently looking for a full time job in that area.

There’s many ways to come up with content ideas. I look at the different areas that my blog covers – beauty/health, building relationships, food/bar/travel scene and how to grow a business. I like to find events or people to interview for each of these topics.

Usually, I look at magazines like CS magazine or TimeOut Chicago. I also receive Google Alerts. And I subscribe to publications and organizations with similar beats like the tech and entrepreneurial news from ChicagoInno, 1871, Women Tech Founders and Built in Chicago, or the global beauty and business brands and bloggers like Marie Claire and Forbes and On-Air Beauty Expert, Deepica Mutyala, as well as connecting with people in these areas like my interview with the former editor of Vogue. I also join local Chicago groups like Creative Women’s Co. which I’ve volunteered for their events (they also have a great podcast), or Ms. Tech which I’ve covered for Windy City Cosmo, and I’ve written for them.

Then, I also think about ideas or events that I would be interested in and what might be good for that time of the year. I like to think in terms of season or holidays, but’s it’s also so important to think about evergreen content – content that is relevant all year round.

Keywords and Relevance

When I think about writing an article, I have to think of what people are searching for as well. Writing for the web is kindof like filing except you want to make sure you write something engaging not just robotic. (Hint: start with the headline). There’s a system created by Google and it’s called SEO – search engine optimization. If you label your document correctly (through your title and keywords in your post), people will know it’s relevant when they search for it. It becomes more relevant when you link to other documents/articles, and even more relevant when people share it and talk about it. You can learn some more tips about SEO here. One of my favorite authors about the subject is Orbit Media.

When I write an article I think about the specific topic I’m addressing and if it will be relevant and if it is worth filing away for reference. The only caveat is if it’s timely. I’ve learned that it’s hard to compete with bigger brands when it comes to timely news – but just because you can’t break the news, you can create a voice and opinion from that news. People like Luvvie from Awesomely Luvvie have grown their audience from doing that and writing for popular websites.

Photos

Photos are an important part of blogging. This can be the main part of blogging for some bloggers. They will have photo shoots almost everyday or spend a Saturday shooting looks for the week.

Most bloggers with recommend Canva which helps you easily create pictures for your blog. For photo editing, people use different apps. I’ve enjoyed Snapseed, which I learned about from a fashion designer.

Writing a Post

Writing an article can take awhile. There’s a lot of aspects to creating content and writing can sometimes be the hardest for bloggers. The main parts of the article to focus on is the intro and the headline and having a keyword. But, also don’t neglect the conclusion and how someone would share or learn from your post. Hubspot has a great class about how to create content for different mediums. I learned about how to take one post and truly reuse the content to get more traffic.

Another overlooked part of blogging is editing. I will recommend Grammarly for editing. If you don’t have someone who can look at your work, Grammarly can be that free extra set of eyes. It’s a Chrome plug-in that you can use on WordPress or even for your emails and social media posts.

Testing Content

I’ve read a lot of tips from other bloggers and also followed them. I learned that having a theme or style whether that’s your Instagram filter or tone on your blog have helped them to grow their following. If you look at Once Upon a Dollhouse, a blog about two best friends, they are always wearing creative outfits like twin. Chicago blogger, Emma Lenhart has a similar filter in all of her Instagram filters and she talks about her process here.

Bloggers also experiment with their posts. For Instance, Macy Stucke found out that her pictures would get reposted if she was at a crosswalk. In a podcast I’ve listened to The Chris Loves Julia Podcast and Julia talks about how she would post a few different photos to figure out what her audience liked. For instance she would post a photo of a room and then she would post a photo of someone in the room to see what had more engagement on Instagram. A huge part of creating content as a blogger is testing content.

Events: Hosting or Attending

One of the best parts of blogging is meeting new people. To do this, you go to events or you create your own and invite others.

Some bloggers are know for their events like Once Upon a Dollhouse threw an amazing Friendsgiving at The Four Seasons.

A lot of bloggers simply go to events. I average anywhere from an event a week to four events a night depending on my schedule. Some of my favorite events was a staycation in Rosemont or a cocktail party with The Everygirl at Celeste or the Popculture themed real estate party.

Gaining a Following from Social Media

Another main aspect of blogging is social media. I spend about an hour to well, I really don’t want to admit how much time I spend on social media a day. I’m primarily on Instagram or Snapchat and Facebook and then I also go on LinkedIn and Twitter. Some of the main things I do on these platforms is follow bloggers like me or people I want to connect with for articles or events or brand sponsorships (so PR).

Then I also reach out to my followers and see who they are following. I spend a good chunk looking at content and using that to think of my own brand.

Another thing I use social media for is outreach. I write comments and I go to other websites and read and comment on articles. I think when I first started blogging I was so focused on my content, but now I realize three years later that caring about other people’s content and learning about your followers helps you build a more engaged brand.

How to Make a Business from Blogging:

While writing for my blog and going to events is fun, I’ve really wanted to turn my passion into a profit. I have to make blogging a business by applying for speaking opportunities and networking and working with brands for sponsorships. Other ways bloggers make money is through affiliate links, coaching bloggers in how to blog, freelancing and managing brands social media profiles.

Sometimes I join blogger groups, but I also go to a lot of events and my relationships with PR people from when I was a journalist have really helped me grow my brand. From that, I’ve met some great PR people at parties and on social media.

Making Connections Through Social Media and Email Marketing

One of the key ways to connect is either going to parties and running into the same people and also combining that with social media and email marketing. One of my tips is to find people going to the same party as you and connecting with them before the event on social media. You’ll be surprised that people look for you at the party when you follow them and drop a line. I also connect with people after a party by using the Instagram Geo filter to see who tagged photos or by using the hashtag.

Another good way to follow-up is by email. I have a few templates I use. You want to include a blurb about your blog and how you can help each other. Sometimes it’s as simple as saying – hey, I’m a blogger. I cover this beat. I’d love to know more about the brands you’re working with and how I might be able to help your clients reach their target markets.

It’s also good to see which brands are working with bloggers. You’ll notice that Chicago bloggers like Emma Lenhart and LincolnParkMin have sponsorships with Glossier.

Other sides of the blogging business include setting my rates and invoicing.

Understanding Algorithms and Social Media Rules

Another aspect of being a blogger is reading about new algorithms on Facebook or Instagram. A lot of fellow bloggers have been shadow banned which means their post won’t show up in the hashtag feeds because Instagram feels that they violated their terms of use. Chicagogrammers, a Chicago based Instagram community, has a weekly newsletter about Instagram influenced trends and regulations.

A Blogger’s Daily Life

Below is a one minute video of what my Monday schedule looks like.

There’s a lot of aspects to blogging. I don’t do all of these tasks everyday, but I do touch on them in some form or another. I know bloggers who delegate their tasks or who build a team and others like me who do everything themselves and sometimes have guest contributions.

What’s your favorite part about blogging?

Amanda Elliott is a writer and speaker and a relationship builder. She believes that meeting people in person is important. After attending numerous fashion, startup, and creative events, she founded Windy City Cosmo is 2015 to help people make connections in the city as they build their businesses, start and end relationships and see and be seen. Over the past three years, the entrepreneurs she’s interviewed have become the most successful in Chicago and Windy City Cosmo won an award in 2017 for her work for female entrepreneurs.

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Chicago Women Talk Social Media, Charging Clients, and Why They Pursued Entrepreneurship

Six female entrepreneurs shared their stories of success at Kristin Ford’s first LevelUp – Building a Stronger Her event at The Frontier in Chicago, IL in October 2017. 

This was better than a Forbes article – it was the real women – all young, all successful, all entrepreneurs sharing their stories about how they – well, how they got terribly ill, how they were under-resourced, how they were deemed too young, how they failed and how, despite all of those things, they made it. They built the businesses they said they were going to build. And some went on to build more businesses.

Kristin Ford, a successful entrepreneur, who has extensive work coordinating and running events for Nike Inc., and then in LA where she’s assisted with big events like LA Fashion Week and movie premiers, decided to break out on her own and start a company.

For her first event, she gathered strong, female entrepreneurs for a ladies brunch in Chicago at The Frontier in October 2017.

After a mimosa and some of the freshest and decadent food, including beignets, we all gathered to hear from these six women.

By the end of the luncheon, the bartender turned to me and told me about his dream to start his own company.

Female Entrepreneur Panelists:

Samantha Frontera- A former morning news producer at KQTV and television news reporter at WFFT-TV, Samantha didn’t want to be told she wasn’t good enough every day. She decided to take her talent and build her own PR company, Exclusive PR. Windy City Cosmo has worked with her agency on several occasions including this female entrepreneurship story and this Grateful4Her campaign. 

Chrishon Lampley – Despite several setbacks, Chrishon followed her passion for wine and in 2013 founded Love Cork Screw wines. She also has six wine scented candles in Target. As she’s built her brand with 20,000+ social media followers, she’s been recognized for her brand. Chrishon was awarded Fifth Third Bank’s Entrepreneur of the Year and is a tastemaker for Mariano’s. 

Chrishon Lampley, a sommelier who founded Love Cork Screw in 2013 and partners with grocery store chain, Mariano’s. Photo: Love Cork Screw

Chiara Graham – Chiara believes in creating a lifestyle with multiple forms of revenue.  She is the co-owner of Graham Financial Mall. She is also a realtor in Atlanta at Keller Williams. On top of that, she founded iGoalDig, where she helps others become an entrepreneur and tap into their passion. From Chicago, Chiara now resides in Atlanta.

Theresa Siaw – Theresa is a serial entrepreneur. She is currently directing Omni Healthcare, a multi-location Chicago health clinic for the underserved. One of the projects at the  Omni Healthcare Division Street location is to launch a program to reintegrate former gang members back into the Humboldt Park community in a positive, productive way. You can read about one of their back to school initiatives here. 

Theresa Siaw, Chicago Entrepreneur in the healthcare sector. Photo: Omni Healthcare

Dominique El Jones – She is Miss. Illinois United States 2016. She is also a project engineer at Reed Construction.

Jessica Zweig Fisher – Jessica is one of Inc. Magazine’s  top digital marketers to watch in 2017. She founded SimplyBe Agency where she does content development and content growth and much more. Prior to that, she built Chicago’s largest magazine for women.

THIS IS A PVA: (Positive vibes announcement) Yesterday, my team and I went out for cocktails at @thechicagodelta for a Friday happy hour. (My new favorite bar in Chicago, PS.) The guy who sat us was named Eddie, and as he passed out our menus and filled our water glasses, he casually asked us how we were all doing. "Great, thanks. You?", we casually replied. His response: "Living the dream. I get to wake up every day, breathe, live this life, work this job, be in this cool city, hang around new people all the time. Living my best life." He meant every word of it, I could feel it. It wasn't cheesy, it was 100% sincere, and it shell shocked me. It made me super present to the language I use when describing how I am. It reminded me that we can ALL "live the dream," in any moment, of any day, no matter what it is we think we are chasing. The fact that we get to wake up to a life that let's us breathe, connect, work, do and meet people like Eddie IS the dream. So next time someone asks you "how are you doing?," consider that your answer could change someone's entire perspective, and that genuine positive vibes are not only effective, they are essential. Happy Saturday, guys. 💛✌🏼#positivevibes #livingthedream . . . . . . . . #liveyourdreams #followyourdreams #liveyourbestlife #spreadlove #kindnessmatters #positivevibesonly #vibes #vibesdontlie #youareloved #sincere #ootd #stylesaturday #styleinspo #igstyle #connection #girlboss #bossbabe #ladyboss #dreamteam #dreamwork #hustlehard #bareyoursoul #realtalk💯 #happysaturday #saturdayvibes

A post shared by Be You. Brand True. 💛 (@jessicazweig) on

What made you take the leap into entrepreneurship?

“Entrepreneurship was always in me,” Chrishon Lampley. 

“I think I got turned down a lot of times in the job market. I started my own business. It was very hard to get my first client. I saw a check for $5 one time. I loved being my own boss. I started with one employee and now we have 20. Everyone has it in them – you have to find your own passion and what you’re good at,” Theresa Siaw.

“Right now I still work for a corporation. I think it’s important to understand your own goals. Yes, you’re working for someone else but it’s going to benefit you. Never lose your dream while serving someone else’s dream.  I started my first company when I was 26,” Chiara Graham.

“I did what a lot of entrepreneurs did – I solved my problems. I launched Cheeky Chicago,” Jessica Zweig Fisher.

“I feel like I fell into being an entrepreneur. I was a broadcaster and it’s not glamorous. In small markets, you don’t have your family and the women are very competitive. I didn’t love going into the cornfield and hearing I wasn’t good enough for the news director. I worked at an agency who fired everyone a week before Christmas…Someone just said, ‘why don’t you try to do this and go for this?’ Having that one person who believes in you, helps you take that step forward,” Samantha Frontera. 

When Do I Start Charging Clients? And When Do I Start Charging Them More?

“Money. I have none. It has to move off the shelf. And consistently move off the shelf. You always have to feed profits back into your business,” Chrishon Lampley. 

“When I started iGoalDig, it was just a t-shirt line. I wasn’t charging people for picking my brain and for consultations. I was talking to strangers for 30 min. I realize the value of just talking. Everything costs. Someone asked if I can sit down with a stranger about business. I thought, ‘You want to have lunch? You have to pay,'” Chiara Graham. 

“A year ago a couple came to me who owned a restaurant. Again, my company is a re-launch. So, I was willing to take smaller clients…Now, people try to low ball me, I just say ‘no.’ Know you’re worth. It’s okay to have a lower price contract, but once you have several case studies, you need to keep going,” Samantha Frontera. 

“When you feel that fear rise up that you’re going to ask for more money than you’re used to, lean into that,” Jessica Zweig Fisher.

Social Media is All About Me: A Wake-Up Call to Turning Likes Into Dollars:

“People aren’t picking up magazines like they use to. They’re looking at Facebook. Tell people to like your Facebook page,” Chrishon Lampley.

“Social Media is no longer social media, it’s the Internet. I’m in branding. They don’t call it ‘talk media.’ They call it social media because it’s about socializing. You want to inspire, entertain,” Jessica Zweig Fisher. 

She encouraged everyone to read, “Jab, Jab, Jab Right Hook: How to Tell Your Story in a Noisy Social World.” As a branding expert, Jessica shared that people don’t really care about you, it’s more effective when your social media comes from a place of service or value.

Resources to Pursue Entrepreneurship:

This LevelUp luncheon addressed several questions, but one of the main ones is how to start a business. We all have ideas. We all wish that things existed that don’t. But, there’s only a select few that pursue their dreams every single day. So, how do you get started?

I encourage everyone to take these three steps:

  1. Find a group: there are so many female groups and resources out there to help you get started and to introduce you to the people you need to know. There are these professional networking groups and then there are groups like Ms. Tech, SheSays Chicago, and pop-up events like this panelist discussion: Chicago Female Entrepreneurs and ArcLight Partner to Discuss ‘Joy’. Get to know the women who are raising over $1 million for their startups or those who are building their empire in Chicago. We all need people to bounce ideas off of, learn from, and encourage us on the journey.
  2. Write down your goals. Write out your ideas. And put them into a business plan. Do some research about the industry. Find out how you can make a profit. Think about how much money you will need. Consider how you will bootstrap or raise money.
  3. Start. After you have thought about everything that could go wrong – the money you don’t have, the knowledge you don’t have and every other fear or doubt – start, despite it all. Don’t quit your job. Don’t do something irrational. But where you are right now, you can start working on your passion.  

 

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